Tim Hortons®
Tim Hortons®
Tim Hortons®
A collection of work completed for Tim Hortons®, with major focus being art direction on food photography and the design of CPG packaging.
A collection of work completed for Tim Hortons®, with major focus being art direction on food photography and the design of CPG packaging.
Role: Art Direction
Role: Art Direction
Date: 2022-3
Date: 2022-3
Photography: Ron Tsang
Photography: Ron Tsang
About project
Coffee Creamer Packaging
As Tims looked to expand in the retail market, they came to us for help with designing their new coffee creamer labels, including concepts for new product photography. We initially pitched with the idea of the splashes and then went in-studio to shoot the photography so that it'd be unique to Tims. The result is a dynamic set of flavoured creamers, colour-coded and easily expanded to a larger flavour set.
Design & Art Direction:
Miranda Allum, Andrea Zadro
Creative Director: Dave Klare
Photography: Ron Tsang
About project
Halloween Merchandise
Conceptualizing for the 2022 Halloween merch drop was a particularly fun challenge - we had a Glow-in-the-Dark Bucket that changed from a ghostly white to a green glow, and a colour-changing mug that changed it's smile from deep black to a wicked yellow when a hot drink was poured in.
We landed on a motion shot that required several hands on deck to film, pour, change the lighting, and add a bit of ambient green glow, all at once. The end result is a spooky transition that highlights the unique selling qualities of both products, all in about 5 seconds!
Art Direction: Andrea Zadro
Photography: Ron Tsang
Food Stylist: Mel Stuparyk
About project
Ice Cream Packaging
(Wave 2)
Tims already had a design system in place for their retail ice cream tubs, but for an expansion of flavours we were tasked with exploring colour variations and also pitching how a special Camp Day tub could come to life while still fitting into the system and not being too disruptive.
Design: Miranda Allum & Jonathan Hyatt
Art Direction: Andrea Zadro
Creative Direction: Dave Klare
Photography: Ron Tsang
About project
Cold Brew Bottle
(Industrial Design)
A unique project where I was asked to step outside the usual range of design services and do some concepting, sketching, and exploration of the shape of the container for this cold brew bottle, which is a US-only product.
Concept sketches and market comparison on the top and actual product photographed on the bottom!
Industrial Design Bottle Concepting: Andrea Zadro
Creative Direction: Dave Klare
More photography art direction...
About project
Coffee Creamer Packaging
As Tims looked to expand in the retail market, they came to us for help with designing their new coffee creamer labels, including concepts for new product photography. We initially pitched with the idea of the splashes and then went in-studio to shoot the photography so that it'd be unique to Tims. The result is a dynamic set of flavoured creamers, colour-coded and easily expanded to a larger flavour set.
Design & Art Direction:
Miranda Allum, Andrea Zadro
Creative Director: Dave Klare
Photography: Ron Tsang
About project
Halloween Merchandise
Conceptualizing for the 2022 Halloween merch drop was a particularly fun challenge - we had a Glow-in-the-Dark Bucket that changed from a ghostly white to a green glow, and a colour-changing mug that changed it's smile from deep black to a wicked yellow when a hot drink was poured in.
We landed on a motion shot that required several hands on deck to film, pour, change the lighting, and add a bit of ambient green glow, all at once. The end result is a spooky transition that highlights the unique selling qualities of both products, all in about 5 seconds!
Art Direction: Andrea Zadro
Photography: Ron Tsang
Food Stylist: Mel Stuparyk
About project
Ice Cream Packaging
(Wave 2)
Tims already had a design system in place for their retail ice cream tubs, but for an expansion of flavours we were tasked with exploring colour variations and also pitching how a special Camp Day tub could come to life while still fitting into the system and not being too disruptive.
Design: Miranda Allum & Jonathan Hyatt
Art Direction: Andrea Zadro
Creative Direction: Dave Klare
Photography: Ron Tsang
About project
Cold Brew Bottle
(Industrial Design)
A unique project where I was asked to step outside the usual range of design services and do some concepting, sketching, and exploration of the shape of the container for this cold brew bottle, which is a US-only product.
Concept sketches and market comparison on the top and actual product photographed on the bottom!
Industrial Design Bottle Concepting: Andrea Zadro
Creative Direction: Dave Klare
More photography art direction...
About project
Coffee Creamer Packaging
As Tims looked to expand in the retail market, they came to us for help with designing their new coffee creamer labels, including concepts for new product photography. We initially pitched with the idea of the splashes and then went in-studio to shoot the photography so that it'd be unique to Tims. The result is a dynamic set of flavoured creamers, colour-coded and easily expanded to a larger flavour set.
Design & Art Direction:
Miranda Allum, Andrea Zadro
Creative Director: Dave Klare
Photography: Ron Tsang
About project
Halloween Merchandise
Conceptualizing for the 2022 Halloween merch drop was a particularly fun challenge - we had a Glow-in-the-Dark Bucket that changed from a ghostly white to a green glow, and a colour-changing mug that changed it's smile from deep black to a wicked yellow when a hot drink was poured in.
We landed on a motion shot that required several hands on deck to film, pour, change the lighting, and add a bit of ambient green glow, all at once. The end result is a spooky transition that highlights the unique selling qualities of both products, all in about 5 seconds!
Art Direction: Andrea Zadro
Photography: Ron Tsang
Food Stylist: Mel Stuparyk
About project
Ice Cream Packaging
(Wave 2)
Tims already had a design system in place for their retail ice cream tubs, but for an expansion of flavours we were tasked with exploring colour variations and also pitching how a special Camp Day tub could come to life while still fitting into the system and not being too disruptive.
Design: Miranda Allum & Jonathan Hyatt
Art Direction: Andrea Zadro
Creative Direction: Dave Klare
Photography: Ron Tsang
About project
Cold Brew Bottle
(Industrial Design)
A unique project where I was asked to step outside the usual range of design services and do some concepting, sketching, and exploration of the shape of the container for this cold brew bottle, which is a US-only product.
Concept sketches and market comparison on the top and actual product photographed on the bottom!
Industrial Design Bottle Concepting: Andrea Zadro
Creative Direction: Dave Klare